Philip Morris is fighting the cigarette retail display ban in Ireland, claiming it is anti-competitive. Interestingly, they are not fighting an identical ban in Canada. Why not?
Could it be that, as always, it's about money? The ban suits them in Canada, where they have a strong market position, but not in Ireland, where they lag behind Gallagher.
So PM's position is not about freedom of expression after all; it's about freezing market share in markets where they do well, and trying to grow it in markets where they don't.
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